Monday, June 9, 2008

What’s Your Brand?

Personal Branding is an elusive factor that many people are searching for – especially in the marketing industry. What is personal branding you ask? Well, it’s either a word or a phrase you want others to think of when they think of you. Being different is something that we want to be – and some of us look for it either consciously or otherwise. And it’s this differentiation that that will set you apart from the rest.

It’s also normal that individuals with the best personal brand win – and the news flash is this: personal branding is no more an option if you want to stay ahead. But how many of us have the discipline which is crucial to define our personal brands?

You may think you don’t need it – if that is so – ask yourself this question: Does it matter what people think of me? Be honest about the answer and perhaps you’ll realize you’ve already begun the personal branding process.

11 comments:

Anonymous said...

personal branding exist with us since the day we were born. we begun established our brand by differentiating ourselves from our siblings, family members, friends, schoolmate etc and this process evolved through times.

what i want others to think when they think of me.. 'shinning disco ball'!

Anonymous said...

If we don't want people think about us then they think about not punctual, many excuses, never keep on promise and etc...when we heard people feedback about this to us. We need to look at ourselve seriously and think about our personal branding. Is this what we want? The decision is up to us....

Ms Yati said...

I agree with that. When i was in kindergarden, i wanted everyone to like me and through out the years i have found that you'll be what you believe you will be. If you want people to see your personal brand as what values you have, you will know what you need to do in order to own your BRAND.

reagan said...

To me, Personal Branding can be classified as external & internal. External refers to our name or appearance; internal is showed from a personal’s characteristic, attitude or behavior. Which is more important? Needless to say, internal factor shows the more lasting impression effect.

Anonymous said...

Walk the Talk to start of with personal branding.

Anonymous said...

Yup! We must walk the talk if we are to talk about Personal Branding as everything about us will be our brand ultimately. The way we live our live to the way we interact with others. It is highly critical ans that is why there are good people and bad people similar to good and brand brands.

Anonymous said...

Personal Branding is all about the Attitude that we have in us. Either good or bad.

A Member of outLOUDers - No.1 Confident Community

Anonymous said...

I never realized that our attitude also classified as our PERSONAL BRAND...until I read these.

Anonymous said...

Everyone is a BRAND. Whether you are a FANTASTIC BRAND or just a normal brand. It's depend on how much efforts you have put in to develop your OWN BRAND. It's not just a day effort will do.

Anonymous said...

I could not agree more. To me, it is better to have a personality that defines you, than to not have a personality at all!

Anonymous said...

Personal branding? Are you talking about the apprearance or attitude of a person is their own branding. For example, a man wearing a shirt cover with a coat, a slack and sport shoe or slipper. Then this man brand himself as a "China Beng". Or a man have a bad attitude, eveything just important himself, very care about him ownself but not others. This man brand himself as "Selfish".

A Member of outLOUDers - No.1 Confident Community